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Apex League

Concept film · Broadcast graphics · 0:12

A match-day graphics package for a football league: crest stinger, line-up, live scorebug, goal caption and head-to-head stats.

A concept film for an invented brand. The brand is invented; the craft is the real thing.

Discipline
Broadcast graphics
Length
0:12, with original score
Crafts
  • Broadcast design
  • Motion graphics
  • Sound design
Made by
Voronoi Studios, in one team: script, design, animation, edit and score

How it was made

The brief. A 12-second sizzle for the match-day TV graphics package of the Apex League, a fictional football league. It shows the pieces a broadcaster would buy, each animating in and out the way it would on air.

  1. League ident

    The crest assembles from three slanted bars, each landing on a brass stab, flashes lime and wipes off on the 8° slant that every later panel and wipe repeats.

  2. Line-up

    A half-pitch is drawn in hairlines and eleven player dots pop into a 4-3-3 from the goalkeeper forward, each on its own pluck, then a lime ring picks out N. Okafor.

  3. Score change

    The scorebug, the on-screen score box, slides in at 0–0, the camera pushes in close, and the flip to 1–0 gets a lime flash and the loudest hit in the music before the goal lower-third slides in.

  4. Stats

    A lime edge wipes the lower-third away and opens a head-to-head panel, where possession, shots and expected-goals (xG) bars grow to scale in team colours as the counters roll.

  5. End card

    A faster version of the opening ident rebuilds the crest, which resolves into ‘APEX LEAGUE’ and ‘MATCHDAY 12 · SATURDAY 20:00 · LIVE’ and holds for almost three seconds.

Look

  • #0A1330
  • #C8FF2E
  • #F4F7FF
  • #E63946
  • #3FA7F5

Archivo and JetBrains Mono. Deep navy glass panels with one 8° slant on every edge and wipe, lime kept for the active element and the score change, and a defocused night pitch painted from shapes, not photos.

Sound

A punchy 128 BPM sports theme: a tight kick, detuned synth-brass stabs on the idents, sharp whooshes on the slanted wipes, a riser into a big hit on the 1–0, soft ticks for the clock and counters, and a short sting on the end card.

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